Are you currently using targeted social media landing pages on the Internets most popular social networks? What do I mean by this?

At the time of writing this post, I have currently created a separate landing page for each of the most popular social media networks. I have done this for many reason which I will list below but lets take a look at each one for a moment. Here is the Landing page if you are looking at the most popular social networks right now. While I do use and have memberships to other social networks, I currently have landing pages for 3 of them. This will most likely grow as this site grows. This is not something you have to do but I know a few people who do this on their sites so it’s my prediction you’ll start to see this tactic popping up all over the place soon.

My link in my Twitter Profile: http://www.vincecianci.com/welcome-twitter-follower/

My link in my Facebook Profile: http://www.vincecianci.com/welcome-facebook-friend/

If you notice I have changed the URL to reflect the appropriate networking site I am wanting to attach this link to and welcoming in the visitor to my personal site to find out more about me. If you are viewing my Facebook Profile, you will see my link guiding you to a specially built page targeting facebook. I do this for a number of reasons. Here they are:

1. Targeted Marketing. My target market are network marketers, affiliate marketers, internet marketers and those interested in personal development. Upon clicking my facebook link you are taken to my special page where I will give you 2 free gifts with no Optins required. I give away gifts to say thanks for following me, being my friend and wanting to connect and build a relationship with me. If you also look on the page you will see other links…

2. Targeted Products. In these special pages I have also included affiliate products relating to the social networking site in which the visitor came from. For example if you arrived at my site via my Twitter profile you will see affiliate products relating to twitter.

3. Relevancy. It’s fair to say that if someone finds you on a social network, they are very interested in that social network and would potentialy like to learn more from it like how to utilize it to market themselves or products or oppotunity etc..

4. Traffic Flow. If you have ever used Google Analytics on your site you will know what I am talking about here. If you have never used it and you own a website or blog, you are doing your site and/or business an injustice. Google Analytics gives you detailed reports on where your site traffic is coming from. It gives you the URLS, Keywords, Entry paths, Page views, Time on Site just to name a few. For this subject Google tells me exactly how many people are coming from each of my Social Networks. I can monitor which one performs better or increase a poor performing site by spending a little more time on it or by changing my tactics to improve traffic flow.

5. More Branding. The more time someone spends lingering around on my site the better. It gives them the opportunity to connect and learn from me and to find out what I am about. All my social network links connect to my other pages including my About Me section. By spending more time on the site it gives the visitor more opportunities to find what they are looking for whether that be an article or product.

6. Create Interest. How did you feel when you first saw the links above saying Welcome Twitter Follower or Welcome Friend? Where you intrigued? Did it pique your interest? Did you ask what that was about? Would you click just to see what it was? Were you just dying to find out why someone would even create something like that? The first time I saw someone else to this I was intrigued. I asked myself what was on that link. I wanted to know why they did it and the effects it had.

7. Build Your Database. Creating specific pages gives you more control as to where you send these visitors. Send them to a specific marketing funnel, a special database. Some of the links in these specific pages help build my list or sell a product which then helps build my list. Everything you do and create should center around building a list for whatever purposes you choose.

So how did I create these pages without them appearing on my Home Page? I used a plugin called the Exclude Pages WordPress Plugin. This allows you to create a new ‘page’ in wordpress and publish it without it appearing on your top menu bar or wherever your ‘pages’ appear. It’s like creating a hidden page. The only way a visitor will find it is if they have the actual URL. The only place this URL is marketing is on each of the most popular social networks. This plugin is also Free.

What do you think about this idea of creating landing pages for these popular social networking sites? Leave your comments below, I always love to hear your feedback and your experiences.